86 STRATEGY | How to develop your next great product w/Filip Valica.

Filip Valica, Founder of The Product Startup, shares critical insights from his step-by-step blueprint, designed to help you bring new ideas to market. Learn how to build your products and brands to add revenue or improve customer retention in your business, and avoid the common mistakes people make when launching new products.



About Filip Valica

Filip Valica has been a mechanical engineer and manager for over 12 years, designing, testing and building products. He has worked for a broad range of companies – from mom-and-pop small businesses to some of the largest corporations in the US.  Filip founded The Product Startup to provide a step-by-step blueprint to aspiring product creators wanting to bring their own ideas to market. 

Along with his mother, Filip came to the United States as a political refugee from Czechoslovakia when he was 7 years old. They arrived with two suitcases and $80 in cash and left behind all of their family. His journey and success in the United States prove that it’s possible to create your own luck through hard work.

At an early age, Filip became the “man-of-the-house” and was responsible for fixing things around the house. After college, he pooled his savings, borrowed money from his friends, bought an inhabitable foreclosure and spent the next 2 years to make it livable. 

Filip lives in Houston, Texas with his wife and daughter. After his daughter was born, he realized that he needed to focus on his passion and soon launched The Product Startup.

Filip believes that anyone can develop a product using recent advances in technology and tools  – and by following the same road map many other companies currently use to commercialize their ideas. On his podcast, Filip interviews other founders and shows listeners a how they can build their products and brands on a tight budget. His hands-on point of view resonates with other action-oriented small business owners and entrepreneurs.