04 BRANDING | Personal Branding: Opting out is not an option! (Part 2) w/Jen Dalton

In part two of our interview with personal branding strategist and reputation management expert Jen Dalton, CEO & Founder of BrandMirror, learn what you can do to be more relevant in your market place, increase employee retention, and protect your company’s image as part of an on-going reputation management strategy. 

Jen shares how a business owner can develop their personal brand to create more awareness of their company, generate new leads, manage customer relationships, and communicate thought leadership.  


About Jen Dalton:

Jen Dalton, CEO of BrandMirror, has over 15 years of experience in strategy, marketing and coaching. In 2012, she made a gutsy move into the entrepreneurship space, launching her branding business and became a certified master personal branding strategist. She specializes in building your digital thought leadership on LinkedIn and other social media. She has spoken to and coached thousands of individuals and entrepreneurs about defining their brands, crafting their stories, and how to stand out. She is an international speaker and has worked with companies like the Navy, GE, IBM, Capital One, 1776, C-Lever, and more. In addition, Jen joined the Executive Coaching team in 2014 at Georgetown University and works with their Executive MBA candidates. Jen is currently a Senior Industry Fellow at the Georgetown University Women’s Leadership Institute. She believes you need to be a noise-breaker, not a noise-maker.

03 BRANDING | Personal Branding: Opting out is not an option! (Part 1) w/Jen Dalton, BrandMirror

 

Personal branding strategist and reputation management expert Jen Dalton, CEO & Founder of BrandMirror, shares how the business owner’s personal brand relates to the marketing, recruiting, and sales effectiveness of the entire business.  

Jen provides actionable steps for any business owner to develop their personal brand in a way that is authentic to the individual and relevant to their company’s success.

 

About Jen Dalton:

Jen Dalton, CEO of BrandMirror, has over 15 years of experience in strategy, marketing and coaching. In 2012, she made a gutsy move into the entrepreneurship space, launching her branding business and became a certified master personal branding strategist. She specializes in building your digital thought leadership on LinkedIn and other social media. She has spoken to and coached thousands of individuals and entrepreneurs about defining their brands, crafting their stories, and how to stand out. She is an international speaker and has worked with companies like the Navy, GE, IBM, Capital One, 1776, C-Lever, and more. In addition, Jen joined the Executive Coaching team in 2014 at Georgetown University and works with their Executive MBA candidates. Jen is currently a Senior Industry Fellow at the Georgetown University Women’s Leadership Institute. She believes you need to be a noise-breaker, not a noise-maker.

BrandMirror.com

02 FINANCE | Year-end Tax Savings: Don’t miss out! w/Michael Johnson, Clear Path Advisors

Michael Johnson, CEO of Clear Path Advisors, brings his 29+ years of tax experience as a special guest on year-end tax planning.  

Michael shares a story of how one business owner saved $120k in taxes through strategic tax accounting, and uncovers some areas of the tax code that can save you money before the end of the year.


About Michael Johnson

Michael Johnson is an Enrolled Agent, Accredited Tax Preparer and Certified EMyth Business Coach. He prepares 300 tax returns per year, and has over 29 years in the tax business. Michael has a Bachelor’s Degree in Business Administration and is a Fellow of the National Tax Practice Institute. Michael does business, corporate, individual, and farm taxes.
Enrolled agents (EAs) are America's Tax Experts. EAs are the only federally licensed tax practitioners who specialize in taxation and also have unlimited rights to represent taxpayers before the IRS.
The ATP is a leading national credential for tax practitioners who have a thorough knowledge of the existing tax code and the preparation of individual tax returns with an expertise in comprehensive 1040 issues including supporting schedules, self-employed returns, and ethics.