Social Media Marketing

132 MARKETING | How to use content marketing to attract and close your most desirable customers. w/Laura Gale.

132 MARKETING | How to use content marketing to attract and close your most desirable customers. w/Laura Gale.

Laura Gale, author of Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy, shares expert insights on the world of content marketing. Learn how to apply the lessons Laura has learned from projects like the Twilight phenomenon, JK Rowling's post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela, and Tina Fey to attract the customers you value the most.

128 MARKETING | How to develop an intensely loyal customer base by building more meaningful relationships. w/Phillip Stutts.

128 MARKETING | How to develop an intensely loyal customer base by building more meaningful relationships. w/Phillip Stutts.

Phillip Stutts, author of Amazon bestseller FIRE THEM NOW, is one of the masterminds behind the curtain of political marketing. With more than 20 years of political and marketing experience, Stutts has worked with multiple Fortune 200 companies, has over two decades of experience working on campaigns with billions of dollars in political ad spend, and contributed to over 1,000 election victories, including hundreds of U.S. House campaigns, dozens of U.S. Senate campaigns, and even three U.S. Presidential victories. Find out how to apply the same winning strategies and tactics used in politics to win more customers for your business.

124 STRATEGY | How to craft a powerful digital and social media strategy to grow your business and brand. w/Brendan Kane

124 STRATEGY | How to craft a powerful digital and social media strategy to grow your business and brand. w/Brendan Kane

Brendan Kane, digital strategist and “growth hacker” for global brands and celebrities including MTV, Viacom, Rihanna, Taylor Swift, and Katie Couric, shares insights on how he was able to generate one million followers in less than 30 days. Learn how to apply Brendan's proven methods to establish and grow your digital audience, engagement, and brand.